July 27th, 2017

Supima® is the name of one of the finest cottons in the world. The name comes from Pima (a Long Staple cotton) + Super (stands for Extra Long Staple) and is used only for the long staple quality cotton gown in America and licensed by Supima® (the organisation that guards and licenses the quality of the Supima® Cotton). The production of Supima® cotton is less than 1% of the world’s cotton production but it holds 40% of the luxury used cottons along with Egyptian and Indian Suvin®


Every textile no matter if it is a woven or a knitted fabric  is composed by yarns that are made from spuned fibres (staples). Because of the fineness of Supima® cotton, more fibres can be spun into a yarn of a given count, which will enhance the feel and softness, drape-ability and brilliance of colour of a fabric. So the better the fibre the better the yarn. Then the better the factory* that produces the textile the better the quality of the textile itself.

Supima® is also twice stronger than regular cotton, which makes for extraordinarily resilient products. The longer fibre resists pulling, breaking and tearing.


Supima’s fibers themselves are much finer than their conventional counterpart varieties. Fibre fineness, combined with length and strength, result in a silky feel, luxurious luster, less pilling and the ability to achieve greater colour shade depth.

Supima®supi is inherently softer and more luxurious due to its extra-long staple fibre. The length of the fibre makes for a smoother surface and produces a softer fabric that resists pilling.

*Our jersey is knitted in Japan. Japan is among the most qualified producers and biggest importers of Supima cotton and also has long traditions in producing luxury textiles.